Open negotiation : the back-end benefits of salespeople's transparency in the front end
Year of publication: |
2020
|
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Authors: | Atefi, Yashar ; Ahearne, Michael ; Hohenberg, Sebastian ; Hall, Zachary ; Zettelmeyer, Florian |
Published in: |
Journal of marketing research. - Thousand Oaks, CA : Sage Publishing, ISSN 1547-7193, ZDB-ID 2066604-4. - Vol. 57.2020, 6, p. 1076-1094
|
Subject: | aftermarkets | information asymmetry | information disclosure | negotiation | trust | Asymmetrische Information | Asymmetric information | Unternehmenspublizität | Corporate disclosure | Vertrauen | Confidence | Verkaufspersonal | Salespeople | Verhandlungen | Negotiations | Verhandlungstheorie | Bargaining theory |
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