| Extent: | IV, 85 S. graph. Darst. 27 cm, 224 gr. |
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| Type of publication: | Book / Working Paper
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| Language: | English |
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| Notes: | Literatur- und URL-Verz. S. 66 - 72 |
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| ISBN: | 978-3-8366-6759-3 |
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| Classification: | Marketing |
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| Source: | |
Persistent link: https://www.econbiz.de/10004926484