Operationalizing technology improvements in product development decision-making
| Year of publication: |
2003
|
|---|---|
| Authors: | Bhattacharya, Shantanu ; Krishnan, V. ; Mahajan, Vijay |
| Published in: |
European Journal of Operational Research. - Elsevier, ISSN 0377-2217. - Vol. 149.2003, 1, p. 102-130
|
| Publisher: |
Elsevier |