Optimal and competitive assortments with endogenous pricing under hierarchical consumer choice models

A. Gürhan Kök; Yi Xu

Year of publication:	2011
Authors:	Kök, A. Gürhan ; Xu, Yi
Published in:	Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 57.2011, 9, p. 1546-1563
Subject:	Category Management \| Category management \| Sortiment \| Retail assortment \| Konsumentenverhalten \| Consumer behaviour \| Preismanagement \| Pricing strategy \| Mehrebenenanalyse \| Multi-level analysis

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