Optimal pricing and product-planning for new multiattribute products based on conjoint analysis
| Year of publication: |
1995
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|---|---|
| Authors: | Yoo, D. ; Ohta, H. |
| Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 10925260. - Vol. 38.1995, 2-3, p. 245-254
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