Organizational change : creating change through strategic communication
Laurie K. Lewis
| Year of publication: |
2011
|
|---|---|
| Authors: | Lewis, Laurie K. |
| Publisher: |
Chichester [u.a.] : Wiley-Blackwell |
| Subject: | Organisatorischer Wandel | Organizational change | Interne Kommunikation | Internal communication | Stakeholder | Verhalten in Organisationen | Organizational behaviour | Organisationswandel | Innerbetriebliche Kommunikation |
| Description of contents: | Table of Contents [gbv.de] ; Description [catalogimages.wiley.com] |
| Extent: | XII, 299 S. graph. Darst. |
|---|---|
| Series: | Foundations of communication theory. - Chichester [u.a.] : Wiley-Blackwell, ZDB-ID 2619406-5. - Vol. 2 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Glossar enthalten ; Glossary included |
| Language: | English |
| Notes: | Includes bibliographical references and index Machine generated contents note: Intro. -- 1. Defining Organizational Change. -- 2. Process of Communication During Change. -- 3. A Stakeholder Communication Model of Change. -- 4. Outcomes of Change Processes. -- 5. Communication Approaches and Strategies. -- 6. Power and Resistance. -- 7. Antecedents to Strategies, Assessments, and Interactions. -- 8. Stakeholder Interactions: Storying and Framing. -- 9. Applying the Model in Practice. |
| ISBN: | 978-1-4051-9190-6 ; 978-1-4051-9189-0 |
| Classification: | Betriebliche Information und Kommunikation |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009232717