Our data-driven future : promise, perils, and prognoses
Dana Turjeman and Fred M. Feinberg
| Year of publication: |
2020
|
|---|---|
| Authors: | Turjeman, Dana ; Feinberg, Fred M. |
| Published in: |
Continuing to broaden the marketing concept : making the world a better place. - Bingley, UK : Emerald Publishing, ISBN 978-1-78754-825-1. - 2020, p. 105-121
|
| Subject: | Data breaches | privacy | data usage | data protection | marketing models | marketing analytics | Datenschutz | Data protection | Big Data | Big data | Datensicherheit | Data security | Marktforschung | Market research |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012320511