Past, present, and future of gay and lesbian consumer research : critical review of the quest for the queer dollar
Whitney Ginder and Sang-Eun Byun
| Year of publication: |
2015
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|---|---|
| Authors: | Ginder, Whitney ; Byun, Sang-Eun |
| Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 32.2015, 8, p. 821-841
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| Subject: | Konsumentenverhalten | Consumer behaviour | Homosexualität | Homosexuality | Zielgruppe | Target group | Bibliometrie | Bibliometrics | 1993-2013 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011307823