Peer-to-peer interactions in the sharing economy : exploring the role of reciprocity within a Chinese social network
Richard G. Starr Jr., Andrew Q. Zhu, Catherine Frethey-Bentham, Roderick J. Brodie
| Year of publication: |
2020
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|---|---|
| Authors: | Starr, Richard G., Jr. ; Zhu, Andrew Q. ; Frethey-Bentham, Catherine ; Brodie, Roderick J. |
| Published in: |
Australasian marketing journal. - Oxford [u.a.] : Elsevier, ISSN 1320-1646, ZDB-ID 2194257-2. - Vol. 28.2020, 3, p. 67-80
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| Subject: | Reciprocity | Reputation | Emotion | Chinese social media | Sina Weibo | Sharing economy | Share Economy | Social Web | Social web | China | Soziales Netzwerk | Social network | Austauschtheorie | Social exchange theory | Soziale Beziehungen | Social relations | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour |