Perils and merits of cross-channel returns
Year of publication: |
2024
|
---|---|
Authors: | Ozbilge, Armagan ; Hassini, Elkafi ; Parlar, Mahmut |
Published in: |
IEEE transactions on engineering management : EM ; a publication of the IEEE Engineering Management Society. - New York, NY : IEEE, ISSN 1558-0040, ZDB-ID 2021741-9. - Vol. 71.2024, p. 6257-6271
|
Subject: | Bricks-and-clicks | buy online and return in-store | differentiated pricing | dual-channel retailing | Einzelhandel | Retail trade | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Kapitaleinkommen | Capital income | Preismanagement | Pricing strategy | Vertriebsweg | Distribution channel |
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