Periodicity analysis and a model structure for consumer behavior on hotel online search interest in the US
Juan Liu, Xue Li and Ya Guo
| Year of publication: |
2017
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|---|---|
| Authors: | Liu, Juan ; Li, Xue ; Guo, Ya |
| Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-6119, ZDB-ID 1161434-1. - Vol. 29.2017, 5, p. 1486-1500
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| Subject: | Google trends | Discrete Fourier transform | Hotel online search | Model structure | Periodicity | Konsumentenverhalten | Consumer behaviour | Hotellerie | Hotel industry | Suchmaschine | Search engine | Online-Marketing | Internet marketing | Suchtheorie | Search theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJCHM-06-2015-0280 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011732161