Personalisation–privacy paradox: The effects of personalisation and privacy assurance on customer responses to travel Web sites
| Year of publication: |
2011
|
|---|---|
| Authors: | Lee, Chung Hun ; Cranage, David A. |
| Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 8022458. - Vol. 32.2011, 5, p. 987-995
|