Personalized pricing decisions through adversarial risk analysis
Year of publication: |
2025
|
---|---|
Authors: | García Rasines, Daniel ; Naveiro, Roi ; Ríos Insua, David ; Rodríguez Santana, Simón |
Published in: |
International transactions in operational research : a journal of the International Federation of Operational Research Societies. - Oxford : Wiley-Blackwell, ISSN 1475-3995, ZDB-ID 2019815-2. - Vol. 32.2025, 4, p. 2034-2060
|
Subject: | adversarial risk analysis | Bayesian methods | business competition | decision analysis | pricing decisions | Preismanagement | Pricing strategy | Entscheidung | Decision | Risiko | Risk | Risikomanagement | Risk management | Entscheidungstheorie | Decision theory |
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