PEST embedded SWOT analysis on China's e-commerce industry development strategy
Jingkun Zhao, Honglu Liu, Wanxin Xue
| Year of publication: |
2019
|
|---|---|
| Authors: | Zhao, Jingkun ; Liu, Honglu ; Xue, Wanxin |
| Published in: |
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1539-2937, ZDB-ID 2270169-2. - Vol. 17.2019, 2, p. 55-68
|
| Subject: | Development Strategy | E-Commerce | E-Commerce Industry | PEST Embedded SWOT Model | SWOT Model | Electronic Commerce | E-commerce | SWOT-Analyse | SWOT analysis | China | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.4018/JECO.2019040105 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012036050