Piggybacking Fresh Vegetables: California To The Midwest And Northeast

This study, conducted at the request of the Grower-Shipper Vegetable Association of Central California, was made to determine the best way to improve the present system of distributing perishable commodities and to find alternatives for obtaining truck trailers to be used in possible rail piggyback service. The study included an analysis of the organization structure -- farmer cooperative, shippers association, forwarding company or other ~~ necessary to finance and operate a shipper controlled program to transport produce from California to midwest and northeast markets.