Extent: | XV, 121 S graph. Darst., Kt 8° |
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Series: | Studies in marketing. - Austin, Tex. : Bureau, ZDB-ID 633772-7. - Vol. 17 |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Literaturverz. S. 119 - 122 |
ISBN: | 0-87755-172-3 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000579134