Potentials of RFID application in retailing: a conjoint-based preference analysis
Year of publication: |
2008
|
---|---|
Authors: | Foscht, Thomas ; Kotzab, Herbert ; Maloles, Cesar ; Schröder, Christoph |
Published in: |
European retail research. - Wiesbaden : Springer Gabler, ISSN 1867-8785, ZDB-ID 2464915-6. - Vol. 22.2008, p. 159-176
|
Subject: | Einzelhandel | Retail trade | RFID | Einführung | Implementation | Conjoint-Analyse | Conjoint analysis | Deutschland | Germany |
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