Preface: The impact of consumer-generated media and social networking in hospitality : the implications for consumers and hospitality managers
Alternative title: | The impact of consumer-generated media and social networking in hospitality : the implications for consumers and hospitality managers |
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Year of publication: |
2010
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Authors: | Erdem, Mehmet ; Cobanoglu, Cihan |
Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa. : Taylor & Francis, ISSN 1936-8623, ZDB-ID 2493700-9. - Vol. 19.2010, 7, p. 697-699
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Subject: | Social Web | Social web | Krankenhaus | Hospital | Gastgewerbe | Hospitality industry | Soziales Netzwerk | Social network | Konsumentenverhalten | Consumer behaviour |
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