Preparing for an era of deepfakes and AI-generated ads : a framework for understanding responses to manipulated advertising

Colin Campbell, Kirk Plangger, Sean Sands and Jan Kietzmann

Year of publication:	2022
Authors:	Campbell, Colin L. ; Plangger, Kirk Anton ; Sands, Sean ; Kietzmann, Jan
Subject:	artificial intelligence (AI) \| deepfakes \| generative adversarial networks (GANs) \| machine learning \| Manipulated advertising \| synthetic media \| Werbung \| Advertising \| Manipulation \| Künstliche Intelligenz \| Artificial intelligence

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