Pricing and referrals in diffusion on networks
Year of publication: |
July 2017
|
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Authors: | Leduc, Matt V. ; Jackson, Matthew O. ; Johari, Ramesh |
Published in: |
Games and economic behavior. - Amsterdam : Elsevier, ISSN 0899-8256, ZDB-ID 1002944-8. - Vol. 104.2017, p. 568-594
|
Subject: | Network games | Technology adoption | Social learning | Word-of-mouth | Network diffusion | Dynamic pricing | Referral incentives | Soziales Netzwerk | Social network | Theorie | Theory | Innovationsdiffusion | Innovation diffusion | Virales Marketing | Viral marketing | Informationsverbreitung | Information dissemination | Netzwerk | Network | Preismanagement | Pricing strategy | Lernprozess | Learning process |
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