Pricing decision for substitutable products with retail competition in a fuzzy environment
Year of publication: |
2011
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Authors: | Zhao, Jing ; Tang, Wansheng ; Wei, Jie |
Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 135.2011, 1, p. 144-153
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Subject: | Supply chain | Game theory | Fuzziness | Substitutable products | Pricing decisions | Preismanagement | Pricing strategy | Fuzzy-Set-Theorie | Fuzzy sets | Lieferkette | Substitutionsgüter | Substitute goods | Spieltheorie | Einzelhandel | Retail trade |
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