Pricing Decisions Under Demand Uncertainty: A Bayesian Mixture Model Approach
| Year of publication: |
1996
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|---|---|
| Authors: | Kalyanam, Kirthi |
| Published in: |
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md : INFORMS, ISSN 0732-2399, ZDB-ID 883054x. - Vol. 15.1996, 3, p. 207-221
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