Pricing for a credence good: an exploratory analysis
| Year of publication: |
2011
|
|---|---|
| Authors: | Nagler, Matthew G. ; Kronenberg, Fredi ; Kennelly, Edward J. ; Jiang, Bei |
| Published in: |
The journal of product & brand management. - Bradford : Emerald, ISSN 1061-0421, ZDB-ID 12164173. - Vol. 20.2011, 3 (31.5.), p. 238-250
|