Pricing to manage export channel relationships
Year of publication: |
2015
|
---|---|
Authors: | Obadia, Claude ; Stöttinger, Barbara |
Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 1164338-9. - Vol. 24.2015, 2, p. 311-318
|
Subject: | Agency theory | Exporter-importer relationships | Export marketing | Export pricing | Internationales Marketing | International marketing | Export | Prinzipal-Agent-Theorie | Außenhandelspreis | Foreign trade price | Preismanagement | Pricing strategy | Lieferantenmanagement | Supplier relationship management | Vertriebsweg | Distribution channel | Preiskonvergenz | Price convergence | Außenhandelssektor | Foreign trade sector | Exportwirtschaft | Export sector |
-
Organizing and implementing export pricing : performance effects and moderating factors
Hofer, Katharina, (2019)
-
Ishii, Ryuta, (2024)
-
Ishii, Ryuta, (2024)
- More ...
-
Towards a general model explaining physical and digital counterfeits
Molina-Castillo, Francisco-Jose, (2021)
-
Globales Marketing-Management : eine europäische Perspektive
Keegan, Warren J., (2002)
-
Voluntary purchase of counterfeit products : empirical evidence from four countries
Penz, Elfriede, (2009)
- More ...