Primal and dual dynamic Luenberger productivity indicators
Alfons Oude Lansink; Spiro Stefanou; Teresa Serra
| Year of publication: |
2015
|
|---|---|
| Authors: | Oude Lansink, Alfons G. J. M. ; Stefanou, Spiro E. ; Serra, Teresa |
| Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 241.2015, 2 (1.3.), p. 555-563
|
| Subject: | On-pack coupons | Pull price promotions | Push price promotions | Trade deal | Verkaufsförderung | Sales promotion | Produktivität | Productivity | Preismanagement | Pricing strategy | Rabatt | Rebate | Niedrigpreisstrategie | Low-cost strategy | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010487971