Privacy concerns in quick response code mobile promotion : the role of social anxiety and situational involvement
Year of publication: |
2012
|
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Authors: | Okazaki, Shintaro ; Navarro-Bailón, María Ángeles ; Molina-Castillo, Francisco-Jose |
Published in: |
International journal of electronic commerce : IJEC. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1086-4415, ZDB-ID 1402660-0. - Vol. 16.2011/12, 4, p. 91-119
|
Subject: | Mobile Business | Mobile business | Soziales Netzwerk | Social network | Datenschutz | Data protection | Internetnutzung | Internet usage | Strukturgleichungsmodell | Structural equation model | Japan |
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