Product counterfeiting in China : managerial perceptions of supplier and buyer interest in counterfeit goods and the probable effectiveness of corporate anti-counterfeiting actions
Year of publication: |
2007
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Authors: | Chaudhry, Peggy E. ; Stumpf, Stephen A. |
Published in: |
Internationale Wettbewerbsstrategien : die globale Wirtschaft und die Herausforderung China. - Berlin : Springer, ISBN 3-540-74585-8. - 2007, p. 189-212
|
Subject: | Produktpiraterie | Product counterfeiting | Führungskräfte | Managers | Amerikanisch | American | Meinung | Opinion | China |
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