Production and Export Performance of Floriculture in India

One of the most promising subsectors in the horticulture industry is floriculture because of its importance from an aesthetic, social, and economic standpoint. It has the ability to generate revenue in foreign currencies and year-round job possibilities. The main agricultural exports of many countries are a variety of value-added floricultural goods. The floriculture sector is currently expanding quickly as a result of an increase in demand on both domestic and international markets. The ancient farming method of floriculture in India has a great deal of potential to assist small and marginal farmers in developing lucrative side businesses for themselves. The performance of India's floriculture sector is examined in this paper. The current study's goals are to investigate the expansion of flower farming's area and output in India and to learn how much of its exports are related to floriculture. Compound growth rate and percentage approaches have both been used to analyse the expansion of flower growing in India in terms of both area and yield. the secondary information gathered from publications including books, newspapers, magazines, journals, records, and brochures. Demand for floriculture goods has increased globally in both developed and developing countries as living standards have risen and people's awareness of the need to live in an environmentally friendly environment has risen. As a result, it has developed into a prosperous agricultural sector both in India and beyond. The floriculture industry in India has been accorded full export-oriented status and the designation of a sunrise sector. Floriculture has become one of the major economic trades in agriculture as a result of the continually increasing demand for flowers. The floriculture sector is currently expanding quickly as a result of an increase in demand on both domestic and international markets. The USA and the UK are the best foreign markets for Indian floral exports, but the home market is highly fragmented, which fosters the formation of multiple groups. By being aware of the main marketplaces both offline and online, the stakeholders can gain a deeper understanding of the flower market