Profiling the capabilities of SMEs to compete internationally
Anthony Grimes; Isobel Doole; Philip J. Kitchen
| Year of publication: |
2007
|
|---|---|
| Authors: | Grimes, Anthony ; Doole, Isobel ; Kitchen, Philip J. |
| Published in: |
Journal of small business and enterprise development. - Bingley : Emerald Group Publishing Limited, ISSN 1462-6004, ZDB-ID 2141708-8. - Vol. 14.2007, 1, p. 64-80
|
| Subject: | KMU | SME | Internationales Marketing | International marketing | IT-gestütztes Marketing | Computer-assisted marketing | Benchmarking | Großbritannien | United Kingdom |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003435997