Profit-driven churn prediction for the mutual fund industry : a multisegment approach
Year of publication: |
2021
|
---|---|
Authors: | Maldonado, Sebastián ; Domínguez, Gonzalo ; Olaya, Diego ; Verbeke, Wouter |
Published in: |
Omega : the international journal of management science. - Oxford [u.a.] : Elsevier, ISSN 0305-0483, ZDB-ID 124502-8. - Vol. 100.2021, p. 1-12
|
Subject: | Analytics | Churn prediction | Finance | Mutual funds | Profit metrics | Investmentfonds | Investment Fund | Kapitaleinkommen | Capital income | Beziehungsmarketing | Relationship marketing | Prognoseverfahren | Forecasting model |
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