Promoting organizational performance through 5G and agile marketing

José Duarte Santos, Bruno Miguel Sousa

"This book will provide knowledge and skills to allow readers with the ability to understand the evolution and trends of marketing, its implications in organizations and customer relationship while consolidating concepts introduced in recent years and looking at possible opportunities to broaden the breadth of marketing, demonstrating its interdisciplinarity"--

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Year of publication:	[2023]
Other Persons:	Duarte Santos, José (ed.) ; Sousa, Bruno (ed.)
Publisher:	[2023]: Hershey, PA : IGI Global
Subject:	Unternehmensorganisation \| Business organization \| Verhalten in Organisationen \| Organizational behaviour \| Marketing \| Mobilfunkstandard \| Mobile phone standard
Description of contents:	Table of Contents [gbv.de]
Published items:	13 hits in ECONIS - Online Catalogue of the ZBW

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Promoting organizational performance through 5G and agile marketing. - Hershey : Business Science Reference, 2022

Persistent link: https://www.econbiz.de/10013279287