Quality function deployment for designing a basic statistics course

The quality of academic programs is drastically affected by the design of the courses within the program. The design and delivery of courses are the most essential elements for building quality in academic programs. The purpose of this paper is to customize the techniques of quality function deployment (QFD) for designing courses and demonstrate its use in the design of a basic statistics course in the Department of Systems Engineering, King Fahd University of Petroleum and Minerals. In this study, organizations from industry are used as external customers. Faculty members and students are utilized as internal customers to identify the course technical requirements. Then QFD process planning matrices are used for developing several alternative course design concepts. Then based on a simple decision criterion the design concept that closely meets customer requirements is identified. The result of the analysis is a balanced basic statistics course.