Rational heuristics: the ‘simple rules’ that strategists learn from process experience
| Year of publication: |
2011
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|---|---|
| Authors: | Bingham, Christopher B. ; Eisenhardt, Kathleen M. |
| Published in: |
Strategic management journal. - Chichester [u.a.] : Wiley, ISSN 0143-2095, ZDB-ID 1644051. - Vol. 32.2011, 13, p. 1437-1465
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