Real Options, Intangible Resources and Performance of Franchise Networks
| Year of publication: |
2013
|
|---|---|
| Authors: | Gorovaia, Nina ; Windsperger, Josef |
| Published in: |
Managerial and Decision Economics. - John Wiley & Sons, Ltd., ISSN 0143-6570. - Vol. 34.2013, 3-5, p. 183-194
|
| Publisher: |
John Wiley & Sons, Ltd. |