Receiving, recording, and responding to customer complaints : the effects of formalizing customer complaint handling policies in retail firms
Year of publication: |
July-September 2018
|
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Authors: | Shooshtari, Nader H. ; Stan, Simona ; Clouse, Shawn F. |
Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 39.2018, 3, p. 225-239
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Subject: | Customer complaint handling | customer satisfaction | customer service policies | Beschwerdemanagement | Complaint management | Kundenzufriedenheit | Customer satisfaction | Kundenservice | Customer service | Beziehungsmarketing | Relationship marketing | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality |
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