Reducing the service deficit in m-commerce : how service-technology fit can support digital sales of complex products
Jörg Heinze, and Christian Matt
| Year of publication: |
2018
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|---|---|
| Authors: | Heinze, Jörg ; Matt, Christian |
| Published in: |
International journal of electronic commerce : IJEC. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1086-4415, ZDB-ID 1402660-0. - Vol. 22.2018, 3, p. 386-418
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| Subject: | Complex products | comprehensive technological service | mobile commerce | perceived risk | online risk | online service | technology-generated service | technology-mediated service | Mobile Business | Mobile business | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Dienstleistungssektor | Service industry | Konsumentenverhalten | Consumer behaviour | Digitale Dienste | Web-based service |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10864415.2018.1462940 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011884543