Relationship-based costing : are costs similar for regular and prospective customers?
Masayuki Tanimori
| Year of publication: |
2018
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|---|---|
| Authors: | Tanimori, Masayuki |
| Published in: |
Journal of international business and economics : JIBE. - [Erscheinungsort nicht ermittelbar] : IABE, ISSN 1544-8037, ZDB-ID 2529293-6. - Vol. 18.2018, 3, p. 39-50
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| Subject: | Customer Costing | Activity-Based Costing (ABC) | Relationship-Based Costing (RBC) | Customer Profitability | Managerial Accounting in Bank | Bank Costing | Kostenmanagement | Cost management | Beziehungsmarketing | Relationship marketing | Bank | Kosten | Costs | Kostenrechnung | Cost accounting | Prozesskostenrechnung | Activity-based costing | Kundenwert | Customer value |