Remaining within-cluster heterogeneity: a meta-analysis of the "dark side" of clustering methods
| Year of publication: |
2009
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|---|---|
| Authors: | Franke, Nikolaus ; Reisinger, Heribert ; Hoppe, Daniel |
| Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 6459717. - Vol. 25.2009, 3-4, p. 273-294
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