Extent:
ix, 250 Seiten
Illustrationen
24 cm
Type of publication: Book / Working Paper
Type of publication (narrower categories): Sammelwerk ; Collection of articles of several authors
Language: English
Notes:
Includes bibliographical references and index
ISBN: 978-0-85793-794-0 ; 0-85793-794-4 ; 9780857937957 ; 978-0-85793-795-7
Other identifiers:
10.4337/9780857937957 [DOI]
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10011638437