Responding to increased environmental hostility : a study of the competitive behavior of small retailers
Jeffrey E. McGee ; Michael J. Rubach
| Year of publication: |
1996 - 1997
|
|---|---|
| Authors: | MacGee, Jeffrey E. |
| Other Persons: | Rubach, Michael J. (contributor) |
| Published in: |
The journal of applied business research. - Littleton, Colo. : CIBER Research Inst., ISSN 0892-7626, ZDB-ID 1107555-7. - Vol. 13.1996, 1, p. 83-94
|
| Subject: | USA (Mittlerer Westen) | USA (Midwest) | Einzelhandel | Retail trade | Wettbewerb | Competition | Wettbewerbsstrategie | Competitive strategy | Preismanagement | Pricing strategy | 1989-1993 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001213065