Restaurant information cues, Diners' expectations, and need for cognition : experimental studies of online-to-offline mobile food ordering

Xianying Xu, Yinghua Huang

Year of publication:	2019
Authors:	Xu, Xianying ; Huang, Yinghua
Published in:	Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 51.2019, p. 231-241
Subject:	Message sidedness \| Information load \| Image cues \| Expectation \| Need for cognition \| Online-to-offline (O2O) food delivery \| Kognition \| Cognition \| Konsumentenverhalten \| Consumer behaviour \| Experiment \| Gastronomie \| Restaurant industry \| Informationsverhalten \| Information behaviour \| Werbewirkung \| Advertising effects

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