Restoring the principle of minimum differentiation in product positioning.
| Authors: | RHEE, Byong-Duk ; DE PALMA, André ; FORNELL, Claes ; THISSE, Jacques-François |
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| Institutions: | Center for Operations Research and Econometrics (CORE), École des Sciences Économiques de Louvain |
| Extent: | text/plain |
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| Series: | |
| Type of publication: | Book / Working Paper |
| Notes: | In : Journal of Economics and Management Strategy, 3 (1), 475-505, 1992 Number 1052 |
| Other identifiers: | 10.1111/j.1430-9134.1992.00475.x [DOI] |
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Persistent link: https://www.econbiz.de/10010694038