Retail marketing : for employees, managers, and entrepreneurs
Warren G. Meyer ...
| Alternative title: | Retailing |
|---|---|
| Year of publication: |
1988 ; 8. ed
|
| Other Persons: | Meyer, Warren G. (contributor) |
| Publisher: |
New York [u.a.] : Gregg Div., McGraw-Hill |
| Subject: | Einzelhandel | Retail trade | Marketing | USA | United States | Betriebswirtschaftslehre | Business economics |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 580 S. : Ill., graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | English |
| Notes: | Früher u.d.T.: Meyer: Retailing |
| ISBN: | 0-07-041698-2 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000743328