Retail online assurances : typology development and empirical analysis
Year of publication: |
2007
|
---|---|
Authors: | Arnold, Todd J. ; Landry, Timothy D. ; Reynolds, J. Kenneth |
Published in: |
Journal of marketing theory and practice. - Statesboro, GA : Assoc., ISSN 1069-6679, ZDB-ID 2034622-0. - Vol. 15.2007, 4, p. 299-313
|
Subject: | Einzelhandel | Retail trade | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Deutschland | Germany |
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