Retailing and ordering strategies for online apparel retailers facing bracketing purchase behaviour
Yadong Xu, Guowei Hua, T.C.E. Cheng, Tsan-Ming Choi, Yisong Li and Shuai Liu
| Year of publication: |
2023
|
|---|---|
| Authors: | Xu, Yadong ; Hua, Guowei ; Cheng, T. C. E. ; Choi, Tsan-Ming ; Li, Yisong ; Liu, Shuai |
| Published in: |
International journal of production research. - London [u.a.] : Taylor & Francis, ISSN 1366-588X, ZDB-ID 1485085-0. - Vol. 61.2023, 9, p. 2841-2853
|
| Subject: | Bracketing purchase | consumer behaviour | ordering strategy | product return | retailing strategy | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Online-Handel | Online retailing | Lieferkette | Supply chain | Beschaffung | Procurement | Textilhandel | Textile distribution |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/00207543.2022.2070045 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014323536