Return on strategy : how to achieve it!

Michael Moesgaard Andersen, Morton Froholdt and Flemming Poulfelt

1. The x-factor universe is overlooked in strategy! -- 2. The recipe game -- 3. The strategy landscape -- 4. The strategy system or how to combine perspectives -- 5. What triggers strategy? -- 6. Exploiting customer attitudes -- 7. Revising the product portfolio -- 8. Leveraging the financial circuit -- 9. Optimizing the organizational design -- 10. Spinning the technological chain -- 11. Driving the leadership genes -- 12. Inroads to the achievement of a higher return on strategy.

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Year of publication:	2010
Authors:	Andersen, Michael Moesgaard
Other Persons:	Froholdt, Morton (contributor) ; Poulfelt, Flemming (contributor)
Publisher:	New York : Routledge,
Subject:	Strategisches Management \| Strategic management \| Erfolgsfaktor \| Success factor

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Extent:	1 online resource (xi, 313 pages)
Type of publication:	Book / Working Paper
Language:	English
Notes:	Includes bibliographical references (pages [297]-303) and index.
ISBN:	978-0-203-87348-9 ; 978-1-135-21529-3 ; 978-1-135-21533-0 ; 978-1-135-21534-7 ; 978-0-415-80509-4 ; 978-0-415-80510-0
Other identifiers:	10.4324/9780203873489 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10014497932