Reverse logistics pricing strategy for a green supply chain : a view of customers' environmental awareness
Daqiang Chen, Joshua Ignatius, Danzhi Sun, Shalei Zhan, Chenyu Zhou, Marianna Marra, Mehmet Demirbag
| Year of publication: |
2019
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|---|---|
| Authors: | Chen, Daqiang ; Ignatius, Joshua ; Sun, Danzhi ; Zhan, Shalei ; Zhou, Chenyu ; Marra, Marianna ; Demirbag, Mehmet |
| Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 217.2019, p. 197-210
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| Subject: | Cooperative game | Customer environmental awareness | Green supply chain | Nash equilibrium | Reverse logistics pricing strategy | Stackelberg equilibrium | Lieferkette | Supply chain | Betriebliche Kreislaufwirtschaft | Reverse logistics | Umweltmanagement | Environmental management | Spieltheorie | Game theory | Nash-Gleichgewicht | Preismanagement | Pricing strategy | Umweltbewusstsein | Environmental consciousness |