Reviews left and right : the link between reviewers' political ideology and online review language
Lorenz Graf-Vlachy, Tarun Goyal, Yannick Ouardi, Andreas König
| Year of publication: |
2021
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|---|---|
| Authors: | Graf-Vlachy, Lorenz ; Goyal, Tarun ; Ouardi, Yannick ; König, Andreas |
| Published in: |
Business & information systems engineering. - Atlanta, Georgia : AIS, ISSN 1867-0202, ZDB-ID 2478345-6. - Vol. 63.2021, 4, p. 403-417
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| Subject: | Online consumer reviews | Political ideology | Review language | Reviewer personality | Ideologie | Ideology | Virales Marketing | Viral marketing | Sprache | Language | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s12599-020-00652-1 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012599817