Role of community in user innovation generation and diffusion : focusing on non-brand communities in the mountain climbing market
Year of publication: |
2014
|
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Authors: | Yoshida, Daichi ; Miyazawa, Jun-ichi ; Takahashi, Shingo |
Published in: |
Technological forecasting & social change : an international journal. - Amsterdam : Elsevier, ISSN 0040-1625, ZDB-ID 280700-2. - Vol. 88.2014, p. 1-15
|
Subject: | User innovation | Agent-based social simulation | Community | Kundenintegration | Customer integration | Innovationsmanagement | Innovation management | Innovationsdiffusion | Innovation diffusion | Social Web | Social web | Simulation | Innovation | Agentenbasierte Modellierung | Agent-based modeling | Produktentwicklung | New product development | Konsumentenverhalten | Consumer behaviour |
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