Rust's and Staelin's comments on: "A structural model of sales force compensation dynamics: estimation and field implementation" by Sanjong Misra and Harikesh Nair
Year of publication: |
2011
|
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Authors: | Rust, John ; Staelin, Richard |
Other Persons: | Misra, Sanjog (contributor) ; Nair, Harikesh (contributor) |
Published in: |
Quantitative marketing and economics : QME. - Dordrecht [u.a.] : Springer Science + Business Media, ISSN 1570-7156, ZDB-ID 2114104-6. - Vol. 9.2011, 3, p. 259-265
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Subject: | Vergütungssystem | Compensation system | Außendienst | Field sales force | Modellierung | Scientific modelling |
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